In today's world,effective communication is much required for a successful career and to advance in one's career. It is an essential element for a successful business. Being an effective/good communicator can help you land your new job,help in career advancement and ensure a secure future. Such is the power of communication! It is the heart of every organization. Good reading,writing,and speaking skills are quite important to accomplish tasks and achieve goals. is not only about mitigating conflicts,but it also acts as an essential factor in career advancement,employee engagement,profitability,client relationships etc. What is the importance of good communication skills? Be it at the workplace or a social gathering. Good communication is important everywhere. Communication has the great potential to make or break a business. Communication plays a very crucial role in our daily lives. Some people are excellent communicators,naturally,but for some trying to articulate