In a nearly 40-minute interview conducted by comedians Santo Cilauro and Ed Kavalee,Hird's AFL background was barely touched on and the supplements controversy that led to the end of his stint as Bombers coach was not mentioned at all.
Instead,the entire discussion centred around Hird's new life as a devoted"soccer dad"of three aspiring professionals and his fascinating foray into the European game,acting as a consultant for consortiums looking to buy clubs in Spain,England and Italy.
"One group worked with Suning,a Chinese company and they bought Inter Milan,"Hird said."That was a very small piece of work around that,there were some bigger pieces of work with some English clubs - some of them didn't go through,one of them did go through.
"It's interesting when you get approached to do something like that. It's very much,you get wowed by the name of the club. But when you look at the economics,they're in dire straits. These clubs are on the edge,there's millions and millions of debt,and someone's going to take that debt out.
"Newcastle,there's always speculation[owner Mike Ashley] is trying to sell,but he wants a price. The lady who was trying to buy it won't[meet it]. He won't even sit down with her in a meeting – it's like watchingNeighbours,it's an absolute soap opera in front of your eyes."
Hird is also an investor and ambassador for the"Concave"brand of football boots,which recently signed an endorsement deal with Hulk,the former Brazilian international who now plays for Shanghai SIPG.