Instead,it was a celebration of a kink-infused collaboration with British designer Richard Quinn,the launch of a punchy new monogram,avatars walking on a (dry) digital runway,pieces ready to buy during the livestream,countless media walls and on-site screen printing as a tribute to Warhol. For an event of this magnitude,rain was just another gatecrasher at the party.
“Not long after I moved to New York,I met Andy Warhol,” Hilfiger shared from his Madison Avenue headquarters,the day before the show. “That was enormously inspirational for me.
“He had this knack for attracting people from fashion,art,music,entertainment,society,and they would hang out at the Factory.
“I was inspired by his love for pop culture. I have always been connecting with pop culture,mainly though music and musicians,but also artists,people from Hollywood,influencers and bringing them into the brand. That was the overall inspiration.”
This was evident in the front row where Jon Batiste,Shawn Mendes,Kate Moss,Kourtney Kardashian and Travis Barker,having already exceeded the 15-minute mark of global attention,enjoyed the novelty of navigating crowds wearing ponchos from beneath clear plastic umbrellas.
The intermingling of artistry was just as prominent on the elevated runway with the clothing and casting.